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Nov
02
1976 Plymouth Volaré Road Runner

1976 Plymouth Volaré Road Runner

Stephen Stills wasn’t thinking about the American automotive “Malaise Era” when he wrote “Love the One You’re With,” but for enthusiasts of the time, the sentiment was apt:

Aug
22
1976 Plymouth Volare Sedan

1976 Plymouth Volare

Plymouth became a stand-alone brand in 1929. For a year prior, said vehicles were branded Chrysler-Plymouth and sold as more affordable alternatives to the pricer Chrysler cars they were sold alongside.

Nov
25
1980 Plymouth Volare

1980 was the last year for Plymouth’s “compact” Volaré.

I think it’s fairly typical of people to group memories into convenient categories. Most people probably look back at their lives thus far and see periods of time easily identified by markers such as childhood, high school, post-acne, and marriage—or something akin to that. But, our memories can play tricks on us.

Oct
22

1980 Plymouth Gran Fury

When Chrysler Corporation rolled out its redesigned big car for 1979, it did so without including a Plymouth in the lineup. New for 1979—though arguably not new enough—were the Dodge St. Regis, replacing the Royal Monaco, and the Chrysler New Yorker and Newport, the latter of which was intended to be the affordable big car in Chrysler/Plymouth showrooms.

Mar
01
1981 Plymouth Horizon

1981 Plymouth Horizon

For folks not in the know, Consumer Guide Automotive dates all the way back to 1967. It was at that time a man name Lou Weber published the company’s first automotive price guide. For the record, Lou is still running things from behind the scenes.

Apr
14
1968 Imperial

1968 Imperial

Folks are fond of recalling epidemics. We all know about the Black Death plague of medieval times, but do you recall hearing about the Great Plague of Vienna (look it up) or the Russian Plague of 1770?

Apr
04
1967 Dodge Polara

1967 Dodge Polara 500

Maybe you agree. Seems to these eyes that by the late Sixties, cars were taking on a decidedly masculine look and feel. This was, of course, the beginning of the muscle-car age, but there was more to it than that.

Mar
29
1970 Oldsmobile Toronado

1970 Oldsmobile Toronado

Having been born in 1965, I can’t claim to have been very aware of the vehicles of 1970 when they were new, nor can I claim to have experienced them from behind the wheel.

Mar
24
1956 Buick Special Wagon

1956 Buick Special Wagon

The emergence of automotive tail fins can be attributed in a large part to America’s fascination with air and space travel. At the dawn of the jet age, it was common for manufacturers to hawk their wares–automotive and otherwise–with references to fighter planes and rockets.

Mar
08
2018 Pontiac GX7

The GX7 midsize crossover would be the largest vehicle in the 2018 Pontiac lineup.

Illustrations by Frank Peiler

Since the turn of the century, U.S. car sellers have been shedding brands faster than the cable TV networks have been creating reality shows.

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