Between 2007 and 2009, commercial-truck manufacturer Sterling sold a rebadged Dodge Ram chassis cab as the Bullet.
That, in a nutshell, answers the question: What was the Sterling Bullet? But the story gets so much more interesting from there…
The village of Palatine, Illinois, isn’t much worth knowing about unless you live there. A relatively contemporary Chicago suburb today, the community dates back more than 150 years, though it was best known for most of its first century as a lightly used rail stop utilized mostly by local farmers.
Ford Motor Company’s Mercury division was taken from us in 2011. The brand’s demise came during a flurry of marque terminations, and was bracketed by the shutdown of Pontiac (2010) and the final model year of Saab (2012).
Though hard to pinpoint exactly, Mercury’s market position probably hewed most closely to GM’s Oldsmobile division, though both brands drifted at different times between being slightly sporty to being more luxury focused.
When considering the cost of a new vehicle, most consumers take into account the initial purchase price of the car or truck, and maybe the cost of fuel, insurance, and maintenance.
When considering the cost of a new vehicle, most consumers take into account the purchase price of the car or truck, and maybe the cost of fuel, insurance, and maintenance.
If you’re roughly my age—let’s say five decades into this whole life process—you’ve seen a fair number of automobile brands fade into the sunset.
I was probably most impacted by the demise of Pontiac, but I remember feeling a twinge of sadness at the deaths of AMC, Mercury, Oldsmobile, Plymouth, and—no kidding—Checker.
There’s a certain cachet to sedans with all-wheel drive. Though largely shunned by folks in states in which snow is not a real threat to commuting ease, AWD vehicles in general have caught on with the buying public, accounting for as much as 80 percent of the sales of certain crossover-SUV models in cities such as Chicago and New York.
If you’re my age (around the half-century mark), you’ve been programmed since high school to fully appreciate the dangers and potentially disastrous consequences of drinking and driving. And, indeed, since I began college in 1983, the legal penalties for operating a motor vehicle while under the influence of alcohol have become significantly harsher.
On any given weekday, I receive at least half a dozen story pitches, all of which arrive via email, and most of which include links to digital press kits.