With a timeline that dates back to the dawn of the previous century, Oldsmobile is a marque steeped in history.
We recently shared a list of Consumer Guide’s thirstiest gas guzzlers of 1973—you can check out that post here.
When you hear the number 8 1/2, there’s a decent chance your mind turns to a film by that name, directed by French surrealist Federico Fellini. Released in 1963, 8 1/2 is the story of a movie director who is slowly losing his grip on reality. Fellini’s fantasy-like treatment of the lead character’s confusion led to popular use of the term Felliniesque, used to describe a situation that seems unreal.
This quote from Consumer Guide’s ’73 Auto Test magazine says almost everything you need to know about the performance potential of the vehicles discussed below:
One thing Dodge lacks that Chevrolet and Ford have always enjoyed is a memorable—and arguably beloved—brand logo. The Chevy “bowtie” is genuinely iconic, while Ford’s script-in-blue-oval marker as much a symbol of American freedom as it is a trademark.
With the benefit of a few years’ time, I can now look back and safely say that the “Cash for Clunkers” (CFC) program was one of the strangest auto-industry events of the past 50 years.
Long-time Chicago Tribune Auto Editor Jim Mateja died today after a battle with cancer. Thanks to widespread syndication of his column, Jim spent several decades as one of the automotive media’s most influential voices. Here, Consumer Guide Publisher Tom Appel remembers Jim.
Mercedes-Benz can lay claim to a history that goes all the way back to 1886. That was the year the first Benz Patent- Motorwagen was introduced. The German company has been building cars and trucks ever since then.
There’s no way to accurately paint a picture of a brand as popular and long-lived as Chevrolet in just a dozen ads, so we didn’t even try. Instead, we’ve gathered twelve of our favorite print advertisements, and didn’t worry too much about amassing a representative sample.
As you may have taken note while reading our 10 Fastest Cars of 1973 post, ’73 was a fairly entertaining year for the editors of Consumer Guide. Not only did my predecessors have the opportunity to evaluate a DeTomaso Pantera, but that year’s docket also included a cadre of “mini buses” and sport-utility vehicles as well.