Posts from ‘Classic Ads’

Sep
20

1978 Pontiac Bonneville

If you’re looking for a common thread to sew this collection of ads together, it may be luxury–or, more correctly, the perception of luxury.

Sep
15
1968 Firebird, Art Fitzpatrick

1968 Pontiac Firebird

Born in 1883 as the Pittsburg Plate Glass Company, PPG began dabbling in paint almost from its birth. PPG was there from the start when automakers began producing vehicles in volume, providing both glass and paint to the burgeoning industry.

Sep
13
1984 Chrysler Volare

1984 Chrysler Volare

If you enjoy the occasional dream in which elements of the world around you seem familiar, but not quite right, you will likely enjoy learning about the American-brand cars once sold in Mexico.

Sep
07
1977 Dodge Charger

1977 Dodge Charger

In general terms, the late-Seventies/early-Eighties “downsizing” era is generally regarded as a bleak period for the American auto industry, and for good reason. As they raced to slash production costs and reduce fuel consumption, carmakers often shrank their products to a draconian degree–much to the dismay of the buying public.

Aug
30
1964 Pontiac/Acadia

1964 Acadian Beaumont

It’s very easy to forget the Canadian auto market. At first glance, the folks up north seem to buy the same cars we Americans do, at about the same rate and for about the same prices. As it turns out, that’s not entirely correct.

Aug
25
1975 Ford Mustang Ghia Ad

1975 Ford Mustang Ghia

I came of age as a car guy under the tutelage of Car and Driver magazine during the Eighties. As such, I was very much an automotive minimalist. Groomed by auto editors with a love of spartan German performance cars, there was little room in my heart for the likes of whitewall tires, fake aero tack-on bits, or trucks of any stripe.

Aug
17
1976 Pontiac Grand Prix

1976 Pontiac Grand Prix

While many advertisers latched onto the Bicentennial hype surrounding our nation’s 200th birthday, automakers largely did not. Sure, there were several red, white, and blue-themed special-edition trim packages available (mostly as 1975 models), but otherwise the automakers were largely mum on the subject.

Jul
27
1969 Dodge White Hat Special

1969 Dodge Polara White Hat Special

For a number of reasons, automakers have been pulling ahead model year introductions lately. It is now not uncommon for a largely unchanged car to be rolled over to the next model year in February or March, for example.

Jul
26
1975 AMC Pacer

1975 AMC Pacer

Despite the crushing blows of unleaded gasoline, catalytic converters, and ungainly 5-mph bumpers, 1975 was not actually a boring year, automotively speaking.

Jul
20
1974 Toyota Celica GT

1974 Toyota Celica GT

Battered by inflation, an energy crisis, and new low-lead gasoline, the American car shoppers of 1974 really weren’t in the mood for happy advertising that promised ethereal virtues such as spirit, pride of ownership, or neighborhood one-upmanship.

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