Posts from ‘Classic Ads’
For a number of reasons, automakers have been pulling ahead model year introductions lately. It is now not uncommon for a largely unchanged car to be rolled over to the next model year in February or March, for example.
There’s no question that Packard is out of business, but there is some disagreement as to when the company really wrapped things up. Though the Packard brand officially died after 1958, some purists consider 1956 to be the marque’s final year, as that was the last time the automaker built its own cars based on its own designs and technology.
If you were even partially hip on current events in 1973, you likely recall the OPEC Oil Crisis.
If you give the Ford Mustang credit for anything, it should be resiliency. Introduced in 1964 as a ’65 model, the Mustang has been in continuous production ever since.
It was a bold move by General Motors. In one fell swoop, GM discontinued four vehicles that had grown mostly irrelevant, and replaced them with modern, cutting-edge machines perfectly tailored to meet the expectations of a changing marketplace.
Per most automotive historians, the automotive Malaise Era—the period during which American carmakers built relatively low-power and rather dull vehicles—ran from 1973 through 1983.
Nestled into an unassuming neighborhood in Chicago’s North Side is a large yet equally unassuming industrial building that once housed a printing company. Today, that building is home to the Klairmont Kollections, an incredible, 100,000-square-foot private museum that encompasses 300-plus vehicles, along with scads of bicycles and toy cars, a few airplanes hanging from the rafters, and a life-sized replica of a vintage gas station—and that’s just for starters. It’s a jaw-dropping array of automobilia and straight memorabilia that’s enough to keep even a casual enthusiast occupied for at least a full day… but you can’t just walk in off the street and check it out. The Klairmont Kollections might best be termed “semi-private,” since it is usually closed to the general public and available only for private functions such as weddings or corporate/charity events.
By 1971 you could feel the storm coming. What would later be known as the The Malaise–the painful period of dull, under-performing automobiles–would kick in just months after the ads shared here first ran. Look through these ads for clues that the new-car world was about to become a duller place. The Dodge Demon, for example, promises more style than power, with focus on stripes and appliqués instead of horsepower.