Posts from ‘AMC’
If you were even partially hip on current events in 1973, you likely recall the OPEC Oil Crisis.
The traditional sedan is dead. Ask any product planner at any manufacturer, and he or she will tell you just that. Toyota’s RAV4 compact crossover has been outselling the brand’s Camry sedan for a while now… and the Camry had previously been America’s most-popular vehicle (that wasn’t a full-size pickup) for many years running.
Per most automotive historians, the automotive Malaise Era—the period during which American carmakers built relatively low-power and rather dull vehicles—ran from 1973 through 1983.
By 1986, car shoppers were looking for a little more than basic transportation. And while cheap/affordable cars were still the best-selling models, they were generally equipped with such conveniences as automatic transmission and such niceties as FM radio and air conditioning.
Ford is doing it wrong. The current Ford Mustang GT is the highest-performance regular-production version of the brand’s beloved pony car (outside of the track-ready Shelbys), but that’s not really what a GT is. Historically speaking, at least.
By Frank Peiler
Anybody who knows a little something about automotive history knows that Hudson merged with Nash in 1954 to form American Motors. As a result, AMC had to come up with a new Hudson in record time to make the 1955 model year. The design department at Nash did a very good job transforming the Ambassador/Statesman into the new Hudson. The car didn’t look much like a Hudson, and it certainly didn’t handle at all like previous “step-down” Hudsons, but the design was a refreshing change from the old and tired car. However, we ask, what would the ’55 Hudson look like had the merger been between General Motors, Ford Motor Company, Chrysler Corporation, or the newly merged Studebaker/Packard?
Robert De Niro was cruising the Boroughs of New York City long before he played a mentally ill cabbie in the 1976 Martin Scorsese classic Taxi Driver–six years before, to be exact. Taxi Driver hit theaters in 1976. De Niro, however, shows off an AMC Ambassador in this forgotten ad from way back in 1970.
Have you noticed that the term “economy car” seems to have fallen out of common use in recent years? We think there’s good reason for that. With the average transaction price of a new vehicle hovering around $36,000, and the even the least-expensive new rides going for $18,000 or better, there isn’t much out there that feels economical.
Though they are sometimes derided as “Yank Tanks,” traditional full-size American sedans are as much a part of U.S. car culture as the V8 engine and Interstate travel.