Posts from ‘Jeep’

Mar
01
1984 Mercedes-Benz 240D Ad

1984 Mercedes-Benz 240D Ad

If you were paying attention to marketing in 1984, you likely remember Apple’s landmark television advertisement “1984.” The computer maker’s ad portrayed a dystopian world chillingly similar to the one conceived by George Orwell in his horrifying 1949 novel of the same name.

Feb
24
2017 Jeep Compass

2017 Jeep Compass in Billet Silver Metallic

Consumer Guide First Spin Jeep, a name virtually synonymous with SUVs for more than three-quarters of a century, has hit the mother lode in recent years as buyers suddenly began flocking to that market. And in the hottest segment of that market – compact SUVs – the company has long had three entries, together accounting for half of its entire model portfolio.

Jan
20
2016 Jeep Cherokee Trailhawk

2016 Jeep Cherokee Trailhawk in Rhino Clear Coat (an industrial-looking dark-grey paint color)

2016 Jeep Cherokee Trailhawk     Quick Spin

Class: Compact Crossover

Miles Driven: 148

Fuel Used: 7.6 gallons

Dec
09
1980 Volkswagen Rabbit ad

1980 Volkswagen Rabbit ad

According to the National Weather Service, 39 U.S. states saw more than ten inches of snow least year. Now, that snow isn’t especially well dispersed across each state. Here in Illinois, snowfall totals up near Chicago are far higher than they are down near St. Louis, but it’s a safe bet most Illinoisans have at least a passing familiarity with the white stuff.

Nov
29
1977 Jeep CJ-7

1977 Jeep CJ-7

The Jeep brand has gone through its share of owners. Consumer Guide Editor Jack Stewart details the off-road brand’s chain of custody in his excellent piece, Is There a Jeep Curse?

Nov
18
2017 Jeep Compass

2017 Jeep Compass

2016 LA Auto Show LogoLOS ANGELES—Jeep introduced a redesigned version of its compact Compass SUV at the 2016 Los Angeles Auto Show. The all-new 2017 Jeep Compass slots in between the subcompact Jeep Renegade and the slightly larger (but still compact-class) Jeep Cherokee. The new Compass replaces both the previous Compass and the Patriot (which is being discontinued) in Jeep’s model lineup. 

Nov
11
1979 Cadillac Seville Ad

1979 Cadillac Seville

What price luxury? In 1979 terms, that price was around $8000… because that’s about where the base prices of the near-luxury Oldsmobile Ninety-Eight and Buick Electra kicked in. Just a little higher up the dollar tree we find the Chrysler New Yorker.

Sep
07
2017 Jeep Grand cherokee

2017 Jeep Grand Cherokee Trailhawk

Jeep is certainly the brightest jewel in the Fiat-Chrysler crown. Most models get only minor changes as they enter the 2017 model year, though more might be coming later on. Stay tuned….

Aug
18
1961 International pickup ad

1961 International Ad

America’s attitude toward pickup trucks has changed a little in the past few decades. At one point, owning a pickup was a point of pride and humility–a sort of “If it was good enough for my daddy, it’s good enough for me” kind of thing.

Aug
12
1982 Dodge Pickup Ad

1972 Dodge Pickup Ad

The best evidence that many modern-day pickup-truck buyers don’t use their trucks as “real” trucks is bed length. For example, Crew Cab versions of the Chevrolet Silverado can be had with a 5.5-foot cargo box—a bed far too small to accommodate the traditional 4 X 8 sheet of plywood, much less a couch. This is telling, because Crew Cab models are far and away the best-selling Silverados.

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