Posts from ‘Jeep’
The traditional sedan is dead. Ask any product planner at any manufacturer, and he or she will tell you just that. Toyota’s RAV4 compact crossover has been outselling the brand’s Camry sedan for a while now… and the Camry had previously been America’s most-popular vehicle (that wasn’t a full-size pickup) for many years running.
At the 2017 New York Auto Show earlier this month, Jeep announced the 2018 Grand Cherokee Trackhawk, a new line-topping high-performance model that borrows its 707-hp supercharged 6.2-liter Hemi V8 from the Dodge Challenger and Charger Hellcats. At a recent Midwest Automotive Media Association event, we had the chance to check out a Grand Cherokee Trackhawk in the flesh—in fact, it was the first time the vehicle had been shown outside the lights and stage of an indoor auto show. This show vehicle wore a stunning candy-apple-red paint job that won’t be available on the showroom version, but otherwise looked to be almost identical to the regular-production Trackhawks that are scheduled begin hitting dealerships late this year. Check it out, and stay tuned… our first test drive of the Grand Cherokee Trackhawk should take place later this year.
By Don Sikora II
Note: The following story was excerpted from the October 2016 issue of Collectible Automobile magazine.
Jeep introduced its original go-fast Grand Cherokee SRT8 for the 2006 model year. Powered by a 420-hp 6.1-liter Hemi V-8, it was available through 2010.
If you were paying attention to marketing in 1984, you likely remember Apple’s landmark television advertisement “1984.” The computer maker’s ad portrayed a dystopian world chillingly similar to the one conceived by George Orwell in his horrifying 1949 novel of the same name.
Jeep, a name virtually synonymous with SUVs for more than three-quarters of a century, has hit the mother lode in recent years as buyers suddenly began flocking to that market. And in the hottest segment of that market – compact SUVs – the company has long had three entries, together accounting for half of its entire model portfolio.