Posts from ‘Mercury’
One of the easiest shortcuts in marketing is to name a product for a well-regarded geographic location. In doing so, a company can evoke the charm/ruggedness/sophistication/opulence of said place, thus saving considerable advertising time and effort.
For 2017, Consumer Guide awarded 43 Best Buys across 20 different vehicle categories. You can check out all of our 2017 Best Buys here.
If you were even partially hip on current events in 1973, you likely recall the OPEC Oil Crisis.
Statisticians refer to groups of similar-value data points as clusters. In fact, there is a field of study known as cluster analysis, which looks to identify common threads linking cluster elements to each other.
By 1986, car shoppers were looking for a little more than basic transportation. And while cheap/affordable cars were still the best-selling models, they were generally equipped with such conveniences as automatic transmission and such niceties as FM radio and air conditioning.
When Chrysler introduced the first Cordoba back n 1975, the carmaker almost seemed to apologize for rolling out a “small” Chrysler. Indeed, the ‘Doba was small by Seventies-era Chrysler standards, but would seem positively burly only a decade and a half later.
By 1971 you could feel the storm coming. What would later be known as the The Malaise–the painful period of dull, under-performing automobiles–would kick in just months after the ads shared here first ran. Look through these ads for clues that the new-car world was about to become a duller place. The Dodge Demon, for example, promises more style than power, with focus on stripes and appliqués instead of horsepower.
Ford is doing it wrong. The current Ford Mustang GT is the highest-performance regular-production version of the brand’s beloved pony car (outside of the track-ready Shelbys), but that’s not really what a GT is. Historically speaking, at least.
Robert De Niro was cruising the Boroughs of New York City long before he played a mentally ill cabbie in the 1976 Martin Scorsese classic Taxi Driver–six years before, to be exact. Taxi Driver hit theaters in 1976. De Niro, however, shows off an AMC Ambassador in this forgotten ad from way back in 1970.
Folks are fond of recalling epidemics. We all know about the Black Death plague of medieval times, but do you recall hearing about the Great Plague of Vienna (look it up) or the Russian Plague of 1770?