Posts from ‘Mitsubishi’

Sep
24
2018 Lincoln Continental

2018 Lincoln Continental

With the 2018 model year coming to a close, it’s time to take a look at the cars and crossovers that haven’t caught on with the American motoring public. What we’ve amassed here are not the worst-selling cars of 2018 so far–they’re simply a handful of vehicles we feel have largely failed in the marketplace.

Jul
31
2018 Mitsubishi Eclipse Cross SEL

2018 Mitsubishi Eclipse Cross SEL in Red Diamond

2015 Audi Q52018 Mitsubishi Eclipse Cross SEL 1.5T S-AWC

Class: Compact Crossover

Miles driven: 636

Fuel used: 26.4 gallons

Jun
07
Test Drive: 2018 Mitsubishi Outlander Sport 2.4 SEL

2018 Mitsubishi Outlander Sport 2.4 SEL in Rally Red Metallic

2015 Audi Q52018 Mitsubishi Outlander Sport 2.4 SEL AWC

Class: Subcompact Crossover

Miles driven: 536

Fuel used: 21.8 gallons

Apr
12
2018 Mitsubishi Outlander PHEV

2018 Mitsubishi Outlander PHEV GT S-AWC in Ruby Black Pearl (a $295 option)

2015 Audi Q52018 Mitsubishi Outlander PHEV GT S-AWC

Class: Compact Crossover/SUV

Miles driven: 822

Fuel used: 24.5 gallons

Dec
11
2018 Mitsubishi Eclipse Cross

2018 Mitsubishi Eclipse Cross

Consumer Guide Automotive

Whether by deft planning or stroke of luck, Mitsubishi has found itself in an enviable marketing position.

With the introduction of the new Eclipse Cross compact crossover slated for next spring – and the dropping of the electric i-MiEV and long-running Lancer sedan – Mitsubishi will be fielding a lineup of three crossovers and one car line (the slow-selling Mirage) for 2018. That puts the bulk of its wares in the hot-selling “small crossover” segment.

Sep
28
1979 Oldsmobile Starfire

1979 Oldsmobile Starfire

By 1979, there was light visible at the end of the tunnel for performance-car enthusiasts. Though horsepower was still wanting in most cases, cars were growing leaner, and arguably better built.

Sep
18
1994 Eagle Summit

1994 Eagle Summit

If I may be allowed to overgeneralize, allow me to suggest that American car buyers appreciate utility, but would rather a given vehicle not look too utilitarian.

Aug
28
Hemi 2.6 Badge, Mitsubishi 2.6-liter Hemi

Fender badge of a 1981 Dodge Aries

By the end of the Seventies, it seemed as if the marketing types at Chrysler had given up worrying about protecting legacy brands. In 1978, for example, the company rolled out a small, Mitsubishi-built 4-cylinder Dodge coupe, which the company rather thoughtlessly dubbed Challenger.

Jun
14
1987 Ford Bronco II, Compact SUVs of 1987

1987 Ford Bronco II

The traditional sedan is dead. Ask any product planner at any manufacturer, and he or she will tell you just that. Toyota’s RAV4 compact crossover has been outselling the brand’s Camry sedan for a while now… and the Camry had previously been America’s most-popular vehicle (that wasn’t a full-size pickup) for many years running.

Mar
13

Consumer Guide Fuel Economy Champions

At Consumer Guide®, we take pride in not simply reporting the fuel-economy number provided by a given test vehicle’s trip computer–and we don’t blindly accept the EPA’s numbers. Instead, we buy our own gas and do the math.

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