Posts from ‘Volvo’
Here’s a question for you: What was Jaguar’s biggest-ever marketing blunder? Many might argue it was the X-Type, a compact sedan that was little more than a Ford Mondeo (called Contour in the U.S.) gilded with a Jaguar grille, curvy sheet metal, and some extra wood and leather inside. By virtually every measure, the X-Type was a flop as a Jaguar, though the wagon version was not without its charms.
I graduated from high school in 1983. The third year of President Ronald Reagan’s first term was pretty good to me—I spent the summer working full time at a service station, I starting taking classes at a local junior college, and I spent a considerable amount of time looking at, reading about, and talking about cars.
If you think of Volvo as autodom’s safe but slightly stodgy Swede, think again; the company’s new XC40 compact crossover just might be enough to alter your perception.
2018 Volvo S90 T6 AWD Inscription
Class: Premium Midsize Car
Miles driven: 373
Fuel used: 20.0 gallons
Last year Ford sold around 20,000 vehicles to law-enforcement agencies. While the number may seem huge, it’s dwarfed by many of Ford’s retail models. The Ford Escape small crossover, for example, accounts for nearly 30,000 sales every month.
Class: Premium Compact Crossover
Miles driven: 579
Fuel used: 28.4 gallons
Over the past couple of years, Volvo has released a surprising number of new or significantly revised models for such a small and focused automaker. The string started in 2016 with the redesigned XC90 midsize crossover, its technology and styling themes trickling down to the S90 sedan, XC60 compact crossover, V90 wagon, and “raised” V90 Cross Country wagon. At the start of the 2018 model year, some of those see new variants or powertrains, but the real news arrives later, with expected debuts of a smaller compact crossover named XC40 and a redesigned 60-Series midsize line. Also, all 2018 Volvos come with the Volvo On Call telematics system, which includes emergency notification, remote starting and lock/unlock capabilities, and the ability to find your car in a parking lot, with the free trial period being extended from 6 months to 4 years.