Jan
15

Infiniti showed off a Q at the Detroit Auto Show: the 2014 Infiniti Q50 sedan.

With the Detroit rollout of its updated G37 compact sedan, Inifiniti puts in motion the wheels of what it hopes represents a new era of simplified model naming. See, the new G37 isn’t a G at all. It’s a Q—a Q50 to be exact.

The marketing folks at Nissan’s luxury brand have decided that its current portfolio of model names—FX37, QX56, M56, and so on—are doing more to confuse customers than to inform them. So, beginning with the 2014 model year, each Infiniti model will enjoy what the automaker hopes is a simpler, easier-to-remember name.

From 2014 onward, all car models will sport a model name beginning with Q. All crossovers and trucks will have names beginning with QX. Here’s the breakdown:

The 4 Most Important Vehicles of the Past 30 Years

 

Compact Sedan
Was: G37 Sedan

Becomes: Q50

Compact Coupe and Convertible
Was: G37 Coupe and Convertible

Becomes: Q60 Coupe and Convertible

Midsize Sedan
Was: M37, M35h, and M56

Becomes: Q70

Compact Crossover
Was: EX37

Becomes: QX50

7-Passenger Midsize Crossover
Was: JX35

Becomes: QX60

5-Passenger Midsize SUV
Was: FX37 and FX50

Becomes: QX70

Large SUV
Was: QX56

Becomes: QX80

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