Posts from ‘Edsel’

Aug
30

Hot Deal Madness

Fun fact: Most car dealers pay a small amount into a regional advertising fund for each vehicle they sell. That money is spent on ads and promotions tailored to reach would-be car shoppers in a given area. In many cases, manufacturers contribute additional cash to the fund. And, depending on the franchise, some of that money may be spent by the dealer on store-specific ads.

Apr
23
Hyundai Performance

Consumer Guide Car Stuff Podcast

Whether you drive a car, need a car, or just occasionally bum a ride with friends, you’ve come to the right place. Join the editors of Consumer Guide Automotive as they break down everything that’s going on in the auto world. New-car reviews, shopping tips, driving green, electric cars, classic cars, and plenty of great guests. This is the Consumer Guide Car Stuff Podcast.

Apr
21
1960 Edsel Ranger

1960 Edsel Ranger

by Don Sikora II

Note: The following story was excerpted from the April 2011 issue of Collectible Automobile magazine

Introduced by the Ford Motor Company in September 1957, Edsel was Ford’s attempt to capture a larger portion of the medium-price new-car market. But by the start of the 1960 model year, the brand was on very shaky ground.

Jul
30

The Cars of American Graffiti

American Graffiti is a classic coming-of-age comedy film that follows its cast through one end-of-summer night in 1962. This was technically the early Sixties, but culturally, 1962 can be considered the end of the Fifties era. Change was coming quickly, both for America itself and the main characters of American Graffiti. The plot of the movie centers around recent high-school graduates Steve Bolander (Ron Howard) and Curt Henderson (Richard Dreyfuss), who are set to enjoy one last night in their hometown before boarding an eastbound flight to college the next morning. Although the era was ending, this movie celebrates the Fifties in full flower.

May
29
Becoming a mechanic

Consumer Guide Car Stuff Podcast

Whether you drive a car, need a car, or just occasionally bum a ride with friends, you’ve come to the right place. Join the editors of Consumer Guide Automotive as they break down everything that’s going on in the auto world. New-car reviews, shopping tips, driving green, electric cars, classic cars, and plenty of great guests. This is the Consumer Guide Car Stuff Podcast.

Aug
23
Coolest Dashboards

1955 Packard

by Frank Peiler

In the early days of the automobile, dashboards were just that: wooden planks onto which gauges and switches were mounted.

By the early Thirties, wood dashboards were replaced by steel, and designers began to take an interest in the collection of dials and knobs located there.

Dec
15
1960 Edsel, Classic Edsel Ads

1960 Edsel

By now we all know the Edsel story. It’s a brutal tale having to do with market timing, a recession, and a bunch of bad luck. If you’d like to read more about the Edsel end days, click here.

Jul
14
1958 Dodge Ad, yellow, Classic Ads From 1958

1958 Dodge Ad

Question: What do the Turkish passenger ship Üsküdar, United Airlines Flight 736, and Ford have in common? Answer: All three were involved in disasters in 1958.

Oct
26
1976 AMC Pacer, Cars We Make Fun Of

1976 AMC Pacer

History’s greatest disaster metaphor is inarguably the Titanic, the giant, “unsinkable” ship that would go ahead and promptly sink on its maiden voyage. I would argue that NBC’s prime-time drama “Super Train” was actually a more impressive disaster, but since no one remembers the show, it’s unlikely to catch on as a cultural reference point.

May
14
Screen shot 2014-05-14 at 1.10.33 PM

1957 Chevrolet

Ask the average non-car-loving American, and he or she will likely tell you that the ’57 Chevrolet was finest car to come out of that decade, that the Edsel was one of the worst cars ever built, and that the original Beetle went 500,000 miles without a tune up and got 100 mpg.