Posts from ‘Lincoln’
As Collectible Automobile Editor-in-Chief John Biel has pointed out, a good number of vintage car ads were staged alongside swimming pools. As a swimmer, I appreciate the positive association between aquatic fun and cool new cars. But pools aren’t the only bodies of water automakers liked to feature in their advertising.
Fun fact: Most car dealers pay a small amount into a regional advertising fund for each vehicle they sell. That money is spent on ads and promotions tailored to reach would-be car shoppers in a given area. In many cases, manufacturers contribute additional cash to the fund. And, depending on the franchise, some of that money may be spent by the dealer on store-specific ads.
What price luxury? If you were shopping for a new car in 1955, that number was approximately $3000. It was around that dollar amount that the vehicles we might now describe as premium starting kicking in.
Whether you drive a car, need a car, or just occasionally bum a ride with friends, you’ve come to the right place. Join the editors of Consumer Guide Automotive as they break down everything that’s going on in the auto world. New-car reviews, shopping tips, driving green, electric cars, classic cars, and plenty of great guests. This is the Consumer Guide Car Stuff Podcast.
It saddens us to say it, but the luxury coupe is all but dead. While BMW and Mercedes-Benz still sell a few midsize and large 2-door cars, Cadillac and Lincoln do not. Lexus does sell the impressive LC, but that car is expensive, and it’s really more of a sports car than a luxury coupe in the sense we’re discussing here.