Posts from ‘Mercury’
Classic Car Ads: Coupes of 1981

1981 Ford Granada
My dad was a coupe man, though I cannot say he owned coupes on purpose. He was a bargain hunter, and a car’s door count was less important than its price. Nonetheless, my sister, mother and I never complained about having to squeeze into the back seat. For the most part, my dad’s Chevrolet Nova 2-door, and multiple Oldsmobile Cutlass and Pontiac Ventura coupes, offered sufficient rear-seat space, provided you didn’t mind negotiating the path past the folded front seat—and for the most part, we didn’t mind.

1964 Mercury Marauder
Say the word “hardtop” and any vintage-auto enthusiast knows what you’re referring to: a closed-roof car with a pillarless roofline (i.e., no door posts to break up the flow of the styling). Though there were earlier examples of the basic concept, General Motors kicked off the hardtop as we know it by introducing a pillarless-coupe body style in its Buick, Cadillac, and Oldsmobile product lines midway through the 1949 model year.

1972 Fargo
Fun fact: 90 percent of Canada’s population lives with 100 miles of the U.S. border. That said, it’s an awfully long border—about 5500 miles long, actually. Looked at another way, Canada’s population density is only about 10 percent that of America’s, meaning there’s a lot of Canadian land with very few people living on it.

1955 Monarch Richelieu Convertible
Note: The following story was excerpted from the October 2018 issue of Collectible Automobile magazine
The population of Canada in the Fifties was less than 10 percent than that of the United States, yet Ford Motor Company sold up to six brands of cars in Canada. For as odd of an idea as that sounds, there was a reason for it.

Mercury Marauder Concept
This is an installment in a series of posts looking back on show cars that we feel deserved a little more attention than they got. If you have a suggestion for a Forgotten Concept topic, please shoot us a line or leave a comment below.
Fun fact: Most car dealers pay a small amount into a regional advertising fund for each vehicle they sell. That money is spent on ads and promotions tailored to reach would-be car shoppers in a given area. In many cases, manufacturers contribute additional cash to the fund. And, depending on the franchise, some of that money may be spent by the dealer on store-specific ads.

Consumer Guide Car Stuff Podcast
Whether you drive a car, need a car, or just occasionally bum a ride with friends, you’ve come to the right place. Join the editors of Consumer Guide Automotive as they break down everything that’s going on in the auto world. New-car reviews, shopping tips, driving green, electric cars, classic cars, and plenty of great guests. This is the Consumer Guide Car Stuff Podcast.

1970 Buick GSX
Per Wikipedia, “Muscle car is a term for high-performance American coupes, usually but not limited to rear-wheel drive and fitted with a large displacement V8 engine. General Motors introduced the first proper muscle car in 1949. The term originated for 1960s and early 1970s special editions of mass-production cars which were designed for drag racing.”