Posts from ‘Mercury’

Apr
23
1984 Hurst/Olds, Sporty Car Ads

1984 Hurst/Olds

If you were looking for a diverse collection of affordable sporty cars, you’d probably want to set the time-machine dial for 1984. You would be hard pressed to find a broader collection of fun-to-drive rides at any time other than the mid Eighties.

Apr
01
Vulcan V6

Ford Vulcan V6

A hit with fans and critics alike, the 1998 Wes Anderson film Rushmore is a rare treat for movie fans with an appetite for mild surrealism combined with sparse but brilliant dialogue–not to mention the incredible directing. But there’s something else brilliant about Rushmore that often goes overlooked: the music.

Jan
24
Mercury Meta One Concept

Mercury Meta One Concept

Forgotten ConceptsThis is an installment in a series of posts looking back on show cars that we feel deserved a little more attention than they got. If you have a suggestion for a Forgotten Concept topic, please shoot us a line or leave a comment below.

Nov
05
Classic Mercury Ads

1976 Mercury Capri II S

Ford Motor Company’s Mercury division was taken from us in 2011. The brand’s demise came during a flurry of marque terminations, and was bracketed by the shutdown of Pontiac (2010) and the final model year of Saab (2012).

Though hard to pinpoint exactly, Mercury’s market position probably hewed most closely to GM’s Oldsmobile division, though both brands drifted at different times between being slightly sporty to being more luxury focused.

Sep
12
1988 Mercury Cougar, Mercury Cougar Ads

1988 Mercury Cougar

In the annals of automotive retailing, there are few–if any–model names that have been applied to more body types or market segments than Mercury’s Cougar badge. Over the moniker’s multi-decade run, it was used on coupes, sedans, station wagons, convertibles, pony cars, muscle cars, luxury cars, and, at the end of its run, a front-wheel-drive sporty hatchback.

Aug
23
Coolest Dashboards

1955 Packard

by Frank Peiler

In the early days of the automobile, dashboards were just that: wooden planks onto which gauges and switches were mounted.

By the early Thirties, wood dashboards were replaced by steel, and designers began to take an interest in the collection of dials and knobs located there.

Aug
16
1986 Merkur XR4Ti

1986 Merkur XR4Ti

Merkur, if you recall the brand, was in many ways a marketing complement to General Motors’s Geo experiment.

Jul
23
1976 Ford Maverick with Luxury Decor Group and Tu-Tone paint.

1976 Ford Maverick with Luxury Decor Group and Tu-Tone paint.

There’s something to be said for people who go to Golden Corral specifically for the steak. Steak, it seems, means different things to many people. There’s the Ruth’s Chris steak, and there’s the buffet-style steak–as seen at restaurants such as Golden Corral. If you’re an average American, it’s likely you can’t afford to visit Ruth’s Chris on a weekly basis, no matter how good the dry-aged center-cut ribeye is.

Jul
05
Goodguys Heartland Gallery

Fairly ordinary then, far from ordinary now: a 1963 Ford Galaxie 500 two-door hardtop.

Every summer, the Goodguys Rod & Custom Association stages about 20 annual street rod and custom car events at fairgrounds and other large venues across the country. These are sprawling, weekend-long gatherings that include attractions such as swap meets, manufacturer midways, live music, autocross competitions, and plenty of on-premises cruising. They draw huge numbers of participant vehicles and spectators—the larger events regularly surpass 4000 registered show cars.

May
29
What is Ford SecuriCode?

The Ford SecuriCode system allows vehicle owners to access their cars and trucks utilizing a keypad and five-digit code. The older system keypad seen here is located above the door handle. Most of the current SecuriCode keypads are found on the driver’s side B-pillar.

As we enter the age of autonomous vehicles filled with cloud-sourced entertainment and powered by solid-state batteries, it’s good to know that there are still a few relatively low-tech car features of genuine utility.

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