Posts from ‘SRT’
Presented here is an unedited press release issued by Chrysler today. Images and captions were added by the CG Daily Drive team.
New Dodge Scat Pack Stage Kits to Boost Performance While Preserving Vehicle Warranty; Pricing, Performance Numbers Also Announced
Cool is a pretty ambiguous word. While some folks might think it’s cool to visit Denny’s daily during that chain’s Baconalia promotion, others might reserve the term for activities more akin to successfully scaling Mount Everest without gloves, or being stuck in an elevator with the surviving members of The Bangles.
Chrysler’s Ralph Gilles is a busy guy these days. He is both the president and CEO of the SRT brand and Motorsports and the senior vice president of Product Design. Consumer Guide recently sat down with Ralph for a conversation about the relaunch of the Viper and the SRT brand in general.
On a trip back to the airport at the conclusion of a recent Jeep press event, I overheard one of my cohorts describing his lap around the Circuit of the Americas racetrack with Ralph Gilles, head of Chrysler’s SRT brand, at the wheel. The fellow journalist was giving a play-by-play account while showing a video he had taken from the back seat. Much of it sounded familiar.
Most automakers have aftermarket parts divisions, but few put theirs as front-and-center as Chrysler does. At the 2013 Chicago Auto Show, Chrysler’s Mopar brand was out in force, with a separate section set aside and plenty of wares on display. For Dodge, SRT Viper, Fiat 500, and Jeep fans, it’s kid-in-a-candy-store time. Check out the pics below. . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
From an early age, Ralph Gilles, Senior Vice President of Product Design at Chrysler, dreamed of becoming a car designer. “I’ve always loved cars,” he said. “I played with them. I didn’t have video games, we didn’t have iPhones, we didn’t have Macs. That was my thing. I would make model cars.”
Back in the ’90s, Chrysler was on a roll. Long known chiefly as a monotonous maker of minivans, the company suddenly blossomed with the 1993 introductions of the groundbreaking LH sedans (Dodge Intrepid and cousins Chrysler Concorde and Eagle Vision) and compact Dodge/Plymouth Neon, quickly followed by the game-changing ’94 Ram pickup, svelte ’95 midsize sedans (Chrysler Cirrus/Dodge Stratus/Plymouth Breeze) and accompanying coupes (Chrysler Sebring and Dodge Avenger), and finally the ’97 Plymouth Prowler, a fanciful factory hot rod.
It may look as cute as a trick-or-treater, but this car will give you the willies when you actually have to drive it. ForTwo needs 14.6 seconds to go from 0-60, which gives you just enough time to make out your will while merging onto the turnpike. (JK!) Actually, this car is solidly built (it has performed well in crash tests), but at 1,800-pounds it has the potential to be knocked around the highway like a pinball if whacked by an SUV. ForTwo is hard to keep composed at high speeds, and city drivers are cursed with a transmission that, according to Consumer Guide’s John Biel, “bogs down at every upshift as if it were a manual being driven by a beginner.”