Posts Tagged ‘Mitsubishi Hemi’

Aug
28
Hemi 2.6 Badge, Mitsubishi 2.6-liter Hemi

Fender badge of a 1981 Dodge Aries

By the end of the Seventies, it seemed as if the marketing types at Chrysler had given up worrying about protecting legacy brands. In 1978, for example, the company rolled out a small, Mitsubishi-built 4-cylinder Dodge coupe, which the company rather thoughtlessly dubbed Challenger.