Posts from ‘Favorite Car Ads’
Question: What’s the nicest graduation gift you ever received… high school or college? If it was a car, you’re one of those people that everyone else in your class hated. Still, kudos to you. Scoring a car as gift—for any reason—is pretty cool. I suspect your grades were better than mine.
You can’t have it both ways… that is, you can’t have it both ways unless you worked in Ford’s marketing department in the mid-to-late Seventies.
It’s a shame that Tatra isn’t better known to American auto enthusiasts, because the Czechoslovakian automaker produced some of the most interesting cars and trucks of the industry’s first century.
I had this ad taped up in my high-school locker during my senior year. Not because I was a Mustang II fan—I was not—but because this ad so plainly laid bare how desperately Ford wanted their pony car to perceived as European and high tech, which it really wasn’t. (Note: I’m not quite that old. I graduated high school in 1983, and had found the Mustang ad in a back issue of Popular Science, I think.)
In high school, a buddy of mine and I often traded notes between classes. These notes consisted of little more than the random wit and doodles of two really bored teenagers, but they were often pretty funny. One practice we engaged in was creating ad copy for fake products. This copy was always rich with absurd branded slogans and liberal use of the ™ tag.