Posts from ‘General Motors’
Even if you are only a casual follower of the new-vehicle marketplace, you are likely familiar with GMC’s popular Denali trim level. Denalis are the best-equipped, most luxuriously trimmed trucks in any given GMC vehicle model line. Denali has proven to be a profit center for GMC, with the customer take rate on the pricey trim level running as high as 50 percent on the Yukon/Yukon XL large SUVs.
I’ve never heard it suggested that the Cadillac HT4100 V8 engine was flawed because it was rushed into production, but there is evidence to indicate that that was indeed the case.
If you don’t remember the HT4100, you’re not alone. As a result of the powerplant’s flaws (more on those in a moment) Cadillac marketing folks dropped the HT moniker after a few years, leaving subsequent updated versions of the engine unbranded.
Any good headhunter will tell you that it pays to be flexible when looking for a job. Sure, experience is good, but being willing and able to adapt to different projects almost always impresses potential employers.
It’s a popularly held position that General Motors doesn’t take enough styling chances—or at least it historically hasn’t. I would argue that there are plenty of Eighties and Nineties examples of rather sterile looking GM vehicles that support this point, but a slate of inoffensive Cieras, Malibus, and Skyhawks hardly tells the whole story. General Motors has, in fact, taken many styling chances over the years–though the results weren’t always positive.
General Motors can lay claim to two of the most noteworthy examples of automotive downsizing. On the success side is the Impala/Caprice redesign for 1977. Leaner and more fuel efficient, the downsized big Chevys found the proverbial market sweet spot, and sold like crazy to full-size-car shoppers looking for something trimmer than they had been driving (but not too trim).
By Frank Peiler
Studebaker introduced its Lark series of compact cars for 1959. Though fresh looking, the Lark wasn’t really as new as it seemed to be. Since Studebaker was strapped for cash, the company’s strategy with the Lark lineup was to update its six-year-old basic body structure with newly styled–and significantly shorter–front and rear sheetmetal.
Americans tend to enjoy their engine cylinder counts in even numbers. Engines of 4-, 6-, and 8 cylinders have powered an overwhelmingly large majority of the vehicles ever sold in the U.S, and for good reason.
There’s a lot on the minds of Chevrolet sales and marketing people, judging by the diverse array of new products the brand has placed on the market in 2017. New vehicles being added starting in the spring include a pure-electric subcompact, a compact crossover, performance cars, and compact and large pickups.
Direct injection is a form of fuel injection that is gaining popularity as auto manufacturers work to improve fuel economy. Direct injection’s primary benefit is improved engine efficiency. A common secondary benefit of direct injection is the ability to use regular-grade gasoline in engines that might otherwise require more-expensive premium fuel.