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Per a recent article in Psychology Today regarding the phenomenon of suddenly recalling an old memory, “Neuroscientists have discovered that when someone recalls an old memory, a representation of the entire event is instantaneously reactivated in the brain that often includes the people, location, smells, music, and other trivia. Recalling old memories can have a cinematic quality.”
In terms of classic print ads, and really life in general, I’m going to have to call autumn my favorite time of year. Sure, spring brings with it vitality and new growth, and if you were illustrating car ads, spring-themed ads might have worked well for sportier rides.
Americans have now enjoyed the services of the automobile for well over a century. It’s hard to imagine another development that did so much to shape the country as we now know it. But at just over 100 years of service, the car has nothing on football.
More than most brands, Plymouth was an automotive marque with many personalities. As a kid, I knew no one with an interesting Plymouth. I learned to drive on a Slant-Six-powered 1974 Valiant that had been repainted by Earl Scheib.
Honda began running its “We make it simple” television and radio campaign in the late Seventies. The ads, which included an arguably catchy jingle, made the point that Honda automobile ownership was simple and uncomplicated. One 1978 television ad, for example, demonstrated that the Civic came with just a single key which worked in the ignition, doors, glove box, and locking fuel-filler door.
Question: What does Lincoln have in common with GMC, Jeep, and Ram? Answer: An all-truck lineup. Maybe.
Buick is one of the oldest automotive brands still in existence, and it has a number of cool feathers in its cap. The upscale automaker is credited with selling the first car powered by an overhead-valve engine (1904), and becoming the first division of General Motors (1908).
Legendary Chicago Cubs second baseman Ryne Sandberg racked up nine Gold Gloves during his 17-year career as a big-league ball player. That’s a number Ryno can point to with pride, and it’s a number even casual baseball fans can appreciate. Not that the famously modest ex-Cub spends much time defending his career, but if he had to, the stats are there.
You can probably come up with a reasonably long list of things that are quintessentially American. My short list might include Monday Night Football, ketchup, and the Super Big Gulp. However, if you’re looking for a little heritage to go with your national icons, I might suggest that there are few things more fundamentally American than baseball or the automobile.
Good news, Matthew McConaughey fans–Tinseltown’s improbable product pitchman is back for another round of Lincoln commercials. The enigmatic star of such films as Mud and Dallas Buyers Club has returned to help the luxury carmaker roll out the new Nautilus midsize crossover.