Posts from ‘Classic Car Ads’

Apr
12
1955 Packard Caribbean

1955 Packard Caribbean

What price luxury? If you were shopping for a new car in 1955, that number was approximately $3000. It was around that dollar amount that the vehicles we might now describe as premium starting kicking in.

Mar
22
1970 Buick GSX

1970 Buick GSX

Per Wikipedia, “Muscle car is a term for high-performance American coupes, usually but not limited to rear-wheel drive and fitted with a large displacement V8 engine. General Motors introduced the first proper muscle car in 1949. The term originated for 1960s and early 1970s special editions of mass-production cars which were designed for drag racing.

Mar
19
Carjacking Epidemic

Consumer Guide Car Stuff Podcast

Whether you drive a car, need a car, or just occasionally bum a ride with friends, you’ve come to the right place. Join the editors of Consumer Guide Automotive as they break down everything that’s going on in the auto world. New-car reviews, shopping tips, driving green, electric cars, classic cars, and plenty of great guests. This is the Consumer Guide Car Stuff Podcast.

Mar
16
Volkswagen GTI Ad, Car Commercials with Great Music

Volkswagen GTI Ad

I listened to a lot of music in high school, so it stands to reason that my earliest memories of driving are intertwined with recollections of the music I was listening to at the time. I wasn’t into the Rolling Stones yet, but I loved the Beatles, and spent plenty of time shoving Billy Joel, Creedence Clearwater Revival, and Dire Straits cassettes into the Radio Shack head unit in my 1976 Pontiac Ventura.

Feb
16
1976 Oldsmobile Print Ad, Jim Beckwith, Coupes of 1976

1976 Oldsmobile Delta 88 Crown Landau

Much was made of the fact that, as of 2019, battery-electric vehicles (BEVs) outsold cars equipped with manual transmissions. And, if you’re of the save-the-manuals movement, this was distressing news, no doubt.

Jan
04
Car Ads from 2002

2002 Chevrolet Trailblazer

I joined the Consumer Guide team the summer of 2002. That means that, in just a few months, I will have been writing about cars full-time for 20 years. I mention this because I have only recently begun to consider just how much the automotive landscape has changed in the past two decades.

Dec
03
Mercury Villager Nautica

Mercury Villager Nautica

According to Investopedia.com, co-branding is “… a marketing strategy that utilizes multiple brand names on a good or service as part of a strategic alliance. Also known as a brand partnership, co-branding (or “cobranding”) encompasses several different types of branding collaborations, typically involving the brands of at least two companies.”

Nov
11
Automotive Aerodynamics

1932 Rockne

Instead of fumbling with task of explaining the concept of aerodynamics myself, I will simply lift some copy from the Porsche 924 ad seen below. Per Porsche:

Nov
06
GMC Cannonball

1960 GMC DFRW 860 “Cannonball”

I’m not really into old commercial trucks. Not because old trucks aren’t cool, it’s just that the whole car thing fills my time pretty completely. I get the truck thing though, and certainly appreciate a vintage big rig whenever I come across one.

Oct
30
1973 Porsche 914

1973 Porsche 914

I recall a time, oh, 38 years ago, when my folks forbade me from driving to a friend’s house because it was raining. At the time, even if I believed that rain in any way made driving more dangerous, I wasn’t prepared to admit it. Besides, real car guys were unafraid of driving in snow, at night, and through downpours. Honestly, I still enjoy driving around through fresh snow.