Classic Car Ads: International Scout

1980 International Scout
In case you haven’t heard, the Volkswagen Group has announced the formation of an all-new lineup of electric SUVs and pickup trucks to be marketed under the Scout brand.
The new trucks are due in the U.S. for the 2026 model year, and will likely be retailed via a direct factory-to-consumer sales model, and not though existing dealer networks.
But what about the Scout brand? If you’re old enough, and your memory is sharp enough, you may recall that International Harvester sold a spunky off-road vehicle dubbed Scout between 1961 and 1980. Movie buffs may recall that an International Scout was driven by Burt Reynolds in the feature film Deliverance.
The Scout was available only as a two-door model, but a similar 4-door model, Travelall, was also built by International between 1953 and 1975. Think Chevrolet Tahoe and Suburban, and you’ll understand the relationship between the Scout and Travelall.
Fun fact: Swiss luxury coachbuilder Monteverdi build a pricey SUV dubbed Safari, which was based on the Scout. You can read about the Monteverdi Safari here. For those interested, we have assembled a number Scout and Travelall ads for your consideration. Let us know what you think.
Volkswagen Launches New Scout EV Brand
1961 Travelall

1961 Travelall Ad
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1964 Scout

1964 Scout Ad
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1964 Travelall

1964 Travelall Ad
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1966 Scout

1966 Scout Ad
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1969 Scout

1969 Scout Ad
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1969 Scout

1969 Scout Ad
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1977 Scout

1977 Scout Ad
Classic Car Ads: Giant Floating Heads Edition
1978 Scout II

1978 Scout Ad
Volkswagen Launches New Scout EV Brand
1980 Scout

1980 Scout Ad
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International Scout Gallery
Click below for enlarged images.
- 1961 International Travelall Ad
- 1964 International Scout Ad
- 1964 International Travelall Ad
- 1966 International Scout Ad
- 1969 International Scout Ad
- 1969 International Scout Ad
- 1977 International Scout Ad
- 1978 International Scout Ad
- 1980 International Scout Ad