Nov
22
JJD Twin Tyres, Classic Car Ads: Safety

JJD Twin Tyres

I haven’t heard much about how “safety sells” in recent years. Automotively, we’ve moved on from safety—in general terms—to Advanced Driver Assistance Systems (ADAS). ADAS systems include things like blind-spot alert, rear cross-traffic alert, pedestrian detection, and lane-keep assist. Really, stuff we should all be pretty good at by now—without help.

But before the technological ramp-up to the autonomous-car era–which we are now in—safety was a bigger deal. Consider that, for the first half of the automotive era, most cars were equipped only with drum brakes, which were much less effective than disc brakes, and suffered diminished performance when things got wet.

Tires commonly suffered “blowouts,” and there was no such thing as rollover protection. As a reminder of the safety features we now take for granted, we have collected a number of vintage car ads. Peruse them at your leisure, and tell us what you think about vintage safety systems.

 

Classic Car Ads: Safety

Libbey-Ownes-Ford (1934)

1934 Libbey-Ownes-Ford

Libbey-Ownes-Ford (1934)

Car Safety for Kids, 1950s Style: Put ’Em in a Harness and Give ’Em a Gun!

 

1939 Hudson

1939 Hudson

1939 Hudson

Dogs in Cars: How Best to Keep Your Pup Safe

 

1947 Plymouth

1947 Plymouth

1947 Plymouth

Tech Trouble: Surprising Number Of Drivers Confused By Auto Safety Features

 

1949 Plymouth

1949 Plymouth

1949 Plymouth

Before There Were Child Seats . . .

 

1956 General Motors

1956 General Motors

1956 General Motors (1956 Pontiac shown)

Forgotten Concept: Volvo VESC

 

1973 Volvo

1973 Volvo

1973 Volvo

Just Take the Bus: Three Idiotic Things Truly Dangerous Drivers Do

 

1979 Volvo

1979 Volvo

1979 Volvo

Driven to Distraction: Part 1

 

JJD Twin Tyres (1986)

1986 Twin Tyres

JJD Twin Tyres (1986) 1986 Mercedes-Benz S-Class shown

Extra Credit: Consumer Guide Goes to Teen Defensive-Driving School

 

1992 Toyota Previa

1992 Toyota Previa

1992 Toyota Previa

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Gallery

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Classic Car Ads: Safety

Car Safety for Kids, 1950s Style: Put ’Em in a Harness and Give ’Em a Gun!

Classic Car Ads: Safety

Car Stuff Podcast