We have shared classic wagon advertisements before, but the bounty of great ads out there has compelled us to revisit the subject.
Collected here are 20 more awesome classic station wagon ads, and one entertaining television commercial. As you peruse the ads below, we ask you to do us a favor: Tell us if you think that Buick ad depicts a stunning sunset, or a raging forest fire. The ad’s copy makes no reference to the potential danger.
Also, if you’ve ever owned a station wagon, please tell us about it. The place to leave comments is at the bottom of the page.
Classic Wagon Ads
1935 Hercules/Chevrolet
Velour Madness! An Ad Gallery Featuring Classic Auto Interiors
1940 Pontiac
Poncho Madness! 10 Classic Pontiac Ads
1946 Jeep Station Wagon
1954 Pontiac
1956 Dodge
Goofy Grins: 5 Ugly Late-Model Grilles
1956 Studebaker
South Bend Madness! 10 Classic Studebaker Ads
1958 Dodge
Photo Feature: 1954 Studebaker Commander DeLuxe Conestoga
1958 Plymouth
Action Madness! A Gallery of Classic Ads Featuring Cars in Motion
1961 American Motors
What Was Radial Tuned Suspension?
1961 Ford
1963 Ford
What Was The Packard Twelve Concept?
1965 Chevrolet
5 More Wagons You’ve Completely Forgotten
1966 Datsun
1966 Oldsmobile
10 Most-Expensive Wagons of 1983
1968 Dodge
1971 Plymouth and Dodge
5 Most-Expensive American Wagons of 1974
1972 Chevrolet
The 5 Most-Expensive American Wagons of 1969
1977 Buick
1979 Chevrolet
5 Best-Looking Sedans and Wagons of the New Century
1991 Toyota
Aichi Madness! 10 Classic Toyota Ads
classic wagon ads
Classic Wagon Full-Size Image Gallery
I’m a big fan of full-size American wagons from the late 50s to the end of the 70s. They had the look and ride I really like.I’m a Ford and Chrysler man I always have been. In 1958 my parents moved from Detroit to Tarzana California. We did so in a 1958 Dodge Custom Sierra wagon. The exterior was red and white with tons of chrome, the interior was red,white and black. I was 3 years old at the time but I do remember sitting in the very back looking out at the mountains we were about to cross. That big Dodge was huge, especially to a 3 year old kid. As I grew up my favorite wagons were the 65 and 66 Chrysler Town and Country’s. They too were huge, but had great lines.I also liked the fuelsage styling introduced in 1969. Those Chrysler T&C wagons were great looking. In the 70s, Ford had the best looking wagons of all. I had a 75 Mercury Marquis, Colony Park, 9 passenger wagon. It had the powerful Ford 460 under hood. A 4 barrel Motorcraft carburetor 4300 series. I absolutely loved that wagon. It was the top of the line Ford wagon, it was equipped with every option available, including ATC. All the family and friends saw that wagon as the go to car for all of us to take, from vacations in the Sierras to viewing Christmas lights during the holidays. I’m sure I’m not alone when I say how much I miss them. They were the image of the American way of life. In the early 80s, the Chrysler Corporation tried to pass off the minivans as the replacement of the full-size wagons, then came the SUVs in the 90s, but as cool as both of those are, they couldn’t replace our beloved station wagons. I hope they make a come back, with or without woodgrain paneled sides, but I do like the woodie look as weird as it is. I’m thinking maybe when EVs become more of a standard, that’s when we see them come back. We can only hope. My Colony Park is one of my all time favorite cars.
I love our full-size American classic wagons. Mostly Ford, Mercurys and Chryslers. I’m hoping they come back when EVs become more standard I miss them and I’m sure I’m not the only one that does.